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Bring in new patients

Turn website visitors into booked appointments with public booking pages, embeddable forms, and automatic lead capture.

1. Publish a booking page

Create a scheduling link in Meetings. Set the duration, availability windows, and buffers; share the public URL or embed it on your site. First-time bookers are created as contacts automatically — no duplicate cleanup.

2. Embed a lead-capture form

Build a form in Forms, then publish it and drop the embed snippet on your website. Submissions create (or match) a contact and can kick off a welcome sequence automatically.

3. Prioritize with lead scoring

Set scoring rules in Lead scoring so your team focuses on the most engaged prospects first. Scores update as contacts open emails, submit forms, and book.

4. Nurture automatically

Enroll new leads into a welcome sequence so they get a consistent, on-brand follow-up the moment they come in. See the follow-ups guide for the details.